GoToWebinar is one of the major webinar softwares in the space in terms of market share. Originally founded in 2006, it still maintains a lot of the same design elements that were used over 10 years ago.
GoToWebinar provides a webcast version of their software, but the majority of events are run with the standard downloaded version.
ON24 was built to be an engagement platform for prospects and customers in 1998. While the platform has been around for quite a while, it still maintains many of the same interface elements throughout the product. ON24 has a ton of great marketing features, but this also gives the product a bit of a learning curve.
ON24 mainly targets Fortune 500 companies, and their prices are hidden until you get in touch with their sales team, as their pricing is not public.
Trusted in the marketplace
Reliable, real-time streaming
Marketing features & integrations
Download required on mobile and sometimes desktop
Restrictive registration page with minimal design flexibility
Outdated interface and not intuitive for attendees
No options for public chat
Email notifications can't be fully customized or branded
Not possible to add custom codes or pixels into the webinar room
Marketing & engagement features
Variety of integrations
Price isn't disclosed until you contact their sales team